Freshly-baked hamburger

  Tasiting: The Pioneer of Chinese-Style Burgers

  Didirikan pada tahun 2012, Tastien adalah jaringan makanan cepat saji Tiongkok yang menciptakan kategori baru: "Burger Tiongkok." Meskipun berakar pada format burger Barat yang sudah dikenal, Tastien mendefinisikannya kembali melalui roti khasnya yang digulung dengan tangan dan dipanggang segar—dibuat menggunakan teknik pembuatan adonan tradisional Tiongkok dan dipanggang sesuai pesanan dalam oven konveyor.

Tantangan: Memanggang Adonan Buatan Tangan dalam Skala Besar

   Tasiting’s signature hand-rolled buns are what set their Chinese burgers apart—but they also presented a serious baking challenge. This type of dough is notoriously difficult to bake consistently in conventional ovens. Too often, the result is dense, uneven, or lacking the distinctive texture that defines a Tasiting burger: fluffy and puffed on the inside, crispy on the outside, with a satisfying chewy bite.

  Hanya oven impinger konveyor yang dapat mencapai hasil ini secara andal—dan di situlah peran kami.

Solusi Bakers Rock.

To ensure consistency and quality across thousands of locations, Tasiting specifies our Conveyor Impinger Ovens for every kitchen. “Tasiting’s hand-rolled dough is extremely difficult to bake in conventional ovens—it often comes out dense or uneven. Only a conveyor impinger oven can deliver the fluffy, crispy-outside, chewy-inside texture that defines our Chinese burgers,” said Mr Yang, CEO at Tasiting. “Plus, the continuous operation and simple ‘press and go’ design make it incredibly easy for our kitchen staff. We could not ask for much more from our partnership.”

Tony, our application chef, worked closely with Tasiting’s team to develop baking programs tailored to their signature hand-rolled buns. “To me, the main benefit is the way the oven can be set up to do anything,” said Mr Yang. “It’s so easy to use. Also, the product consistency can’t be beat, and that’s huge for a chain growing as fast as ours.”

Manfaat

✅ Pemanggangan Berkelanjutan:
Memanggang satu adonan demi satu adonan dengan keterlibatan operator minimal, mengurangi biaya tenaga kerja dan meningkatkan kapasitas produksi.

✅ Standardisasi:
Delivers the exact same baking profile in every store, enabling Tastien to replicate its success rapidly—now over 13,000 locations.

✅ Desain Meja Dapur:
Performa memanggang maksimal dalam ukuran yang ringkas, menghemat ruang dapur yang berharga tanpa mengorbankan kapasitas.

✅ Tekstur yang Konsisten:
Menghasilkan tekstur lembut di luar, renyah di dalam, dan kenyal di dalam yang tidak dapat ditandingi oleh oven konvensional.

✅ Pengoperasian Sederhana:
Kontrol 'tekan dan jalankan' yang mudah berarti waktu pelatihan lebih singkat dan kesalahan operasional lebih sedikit di semua shift.